Ricky James Barbershop is a soon to be opened at the Niro Hairdressing Salon  in St Neots, Cambridgeshire.

Ricky approached James Rodgers to create the Ricky James Barbershop brand for the Men’s Barbershop at Nero’s Hairdressing Salon. The new logo will be applied to the shop façade, throughout the interior and on publicity material. Ricky wanted his Barbershop to feel personal and welcoming and to have a distinctive identity.

To create the personal and welcoming touch that Ricky wanted, we hand-drew the cursive element of the logo and contrasted this font with Ultra Condensed sans serif font. We used a colour palette of white, warm grey and mustard yellow which creates a cheerful warmth with a hint of playfulness.